Privacy Policy

1. Information We Collect

We collect several types of information to provide and improve our service to you.

A. Personal Information You Provide Directly:
When you create an account, make a purchase, or contact us, you may provide us with:

Contact Information: Name, email address, phone number, shipping/billing address.
Account Credentials: Username and password.
Payment Information: Credit/debit card details (processed securely by our third-party payment processors; we do not store full card numbers on our servers).
Communications: Records of your correspondence with our customer service team.

B. Information Collected Automatically:
When you visit www.flashion.online, we automatically collect certain data via cookies and similar tracking technologies:

Device & Usage Data: IP address, browser type, device type, operating system, pages viewed, time spent on pages, links clicked, and other diagnostic data.
Location Data: Generalized location information based on your IP address.

C. Information from Third Parties:
We may receive information about you from third parties, such as social media platforms (if you connect your account) or payment processors.

2. How We Use Your Information

We use the collected information for the following purposes:

To Provide and Manage Our Service: Process transactions, fulfill orders, manage your account, and provide customer support.
To Improve Our Website: Analyze usage trends to optimize website performance, content, and user experience.
To Communicate With You: Send you order confirmations, shipping updates, security alerts, and responses to your inquiries. With your consent, we may send you marketing emails about new products, promotions, and fashion news. You can opt-out at any time.
For Security & Fraud Prevention: Monitor and protect the security of our website, transactions, and users.

3. Legal Basis for Processing (GDPR)

For users in the European Economic Area (EEA) and the United Kingdom, our legal basis for processing your personal data includes:

Performance of a Contract: To fulfill your order and provide the services you request.
Legitimate Interests: To operate and improve our business in a way that does not override your rights (e.g., website security, analytics).
Consent: Where required by law (e.g., for certain marketing communications). You can withdraw consent at any time.

4. Sharing Your Information

We do not sell your personal information. We may share your data only in the following circumstances:

With Service Providers: Trusted third parties who assist us in operating our website, conducting business, and servicing you (e.g., payment processors, shipping carriers, email service providers, analytics companies). These partners are contractually obligated to protect your data.
For Legal Compliance: If required to do so by law, subpoena, or other legal process, or to protect the rights, property, or safety of Flashion, our users, or others.
Business Transfers: In connection with a merger, sale of company assets, financing, or acquisition of all or a portion of our business.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to track activity on our website and hold certain information to enhance your browsing experience. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some parts of our website. For more details, please see our separate [Link to Cookie Policy].

6. Data Security

We implement commercially reasonable administrative, technical, and physical security measures designed to protect your personal information. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

7. International Data Transfers

Your information, including Personal Data, may be transferred to — and maintained on — computers located outside of your state, province, country, or other governmental jurisdiction where data protection laws may differ. We will take steps to ensure your data is treated securely and in accordance with this Privacy Policy.

8. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal data:

Access & Portability: Request a copy of the personal data we hold about you.
Correction: Request correction of inaccurate or incomplete data.
Deletion ("Right to be Forgotten"): Request deletion of your personal data under certain conditions.
Restrict Processing/Object: Object to or request restriction of our processing of your data.
Opt-Out of Marketing: Unsubscribe from marketing emails by clicking the "unsubscribe" link in any email.
Do Not Sell/Share (CCPA/CPRA): California residents have the right to opt-out of the "sale" or "sharing" of their personal information.

To exercise any of these rights, please contact us using the details in Section 10. We may need to verify your identity before fulfilling your request.

9. Children's Privacy

Our Service is not intended for individuals under the age of 16. We do not knowingly collect personally identifiable information from children. If you are a parent or guardian and believe your child has provided us with personal data, please contact us.

10. Changes to This Privacy Policy

We may update this Privacy Policy periodically. We will notify you of any changes by posting the new policy on this page and updating the "Last Updated" date. We encourage you to review this policy regularly.

11. Contact Us

If you have any questions about this Privacy Policy or your data, please contact our Data Protection Officer:

Flashion
Email: info@flashion.online
Website: www.flashion.online